Purpose of Social Media

Social media is a tool to accomplish larger goals, not an end in itself.

Follower count, engagement, and views are tools, not goals. Real success lies in achieving what you set out to do—whether that’s selling a product, building thought leadership, or starting a movement.

Ask yourself: What do you want to accomplish?

  • Sell a product
  • Company Updates
  • Create an opportunity
  • Build Thought Leadership
  • Education Based Marketing
  • Product Launches for Start up
  • Personal Achievements for Job Search

Success is about achieving the main goal, not accumulating followers, likes, or views.

Don’t let social media stats distract you from your true objective.

social media marketing

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