by Animon Live | Sep 14, 2021 | Digital Marketing, Lead Generation
Do you want to know how long your email subject line should be? Most marketers think that only short email subject lines are effective because long ones will get cut off, and the recipient won’t read all of it. There are many studies about this topic, and the results...
by Animon Live | Sep 13, 2021 | Digital Marketing, Lead Generation
People who unsubscribe from your email list are bad for business, right? You’d be surprised. The truth is that people who unsubscribe from your email list and reduce its size are a good thing. It means you’re doing something right! If somebody doesn’t want to receive...
by Animon Live | Sep 12, 2021 | Digital Marketing, Lead Generation
The marketing industry is filled with myths that can be detrimental to the success of your company. “Email Marketing Automation costs too much.” This is a myth and it’s costing you big time! Email marketing automation is a great way to increase sales, but it can be...
by Animon Live | Sep 11, 2021 | Digital Marketing, Lead Generation
If you want to get more sales, you need to show that other people are buying from you. Having a testimonial section on your website allows customers to share their experiences with you. The testimonials section on your website is like a social proof billboard for new...
by Animon Live | Sep 10, 2021 | Digital Marketing, Lead Generation
Prospects are skeptical that you can help them, so they need proof. Case studies are one of the most effective ways to build trust with your prospects. You can’t just say, “we helped this person, and it worked great,” because people will think you could be lying to...
by Animon Live | Sep 9, 2021 | Digital Marketing, Lead Generation
The Junk Drawer: A straightforward solution to a common problem If you are like me, you might have a junk drawer in your kitchen. It’s where we toss all the stuff that doesn’t quite fit anywhere else — spoons, empty bags, clips, old receipts, and other assorted not so...