by Animon Live | Jun 8, 2016 | Digital Marketing, eCommerce, Web Elements
It is official – Google has decided to pull down ads that appeared on the right side of the SERPS. Instead, the paid product listing ads (PLAs) now appear on the right side with other relevant products matched by the search. At least four text ads would be displayed...
by Animon Live | Jun 6, 2016 | Article, Digital Marketing, Social Media, Web Elements, Web Marketing
In the ‘world’ of social media, Facebook continues to reign supreme as the platform where people share their experiences, and share loads of information online. This platform has moved from only being one of ‘meeting people and making friends’, to a venue for business...
by Animon Live | May 31, 2016 | Development, Web Elements, Web Marketing
To start with let us look at what conversion rate optimization is and is not! It is a systematic and well thought out approach to enhancing the performance of the company’s website, and so must never be based on guesswork or the ‘popular opinion’. It should be spurred...
by Animon Live | May 23, 2016 | Web Elements, Web Marketing
Online businesses are now aplenty – some fail, while others skyrocket. For an online business to succeed, it must have a robust online digital marketing strategy. To do so, a company must first evaluate its business goals and then putting together processes to ensure...
by Animon Live | May 18, 2016 | SEO, Web Elements, Web Marketing
As the name suggests, negative SEO has the exact opposite effect as search engine optimization. The intent of negative SEO is to ‘bury’ search rankings of a site instead of increasing visibility via the popular search engines, such as Google. There are many forms of...
