by Animon Live | May 9, 2016 | Article, Digital Marketing, SEO, Strategy, Web Marketing
With digitization and the surge in social media, customers now have more access to information and brands have many more avenues through which to communicate with their customers. Companies need to use every channel and opportunity to reach out to their customers in a...
by Animon Live | May 5, 2016 | Articles, Web Elements, Web Marketing
With growing competition in every aspect of the business world, the subject of branding has taken on a new meaning. It is no longer the ‘domain’ of companies but is branching out to encompass individuals too. Personal branding is in. With the rise and rise of the...
by Animon Live | May 2, 2016 | Development, SEO, Web Elements, Web Marketing
Both techniques – SEO and PPC (Pay per Click) are part of Search Engine Marketing. SEM is one of the many techniques / tools used by marketers in marketing campaigns via the internet. While both SEO and PPC may be part of a single marketing technique, there are some...
by Animon Live | Apr 28, 2016 | Development, Social Media, Web Elements, Web Marketing
Podcasting is a method of sharing information via computers and or mobile music devices using an audio file. Podcasting is beneficial for businesses for a number of reasons – it helps them share company information, publicize their new or re-launched products, or even...
by Animon Live | Apr 25, 2016 | Articles, eCommerce, Web Marketing
It may seem counterintuitive for e-commerce companies to promote and build their brands offline, since in the majority of cases, 100% sales are online. However, even such companies now realize that using ‘offline’ tactics would help to grow their online business, even...
