by Animon Live | Jul 19, 2016 | Article, Digital Marketing, SEO, Strategy, Web Elements, Web Marketing, Wordpress
Gone are the days when people could access the internet only through their desktops or laptops. Smartphones and other smart devices have dramatically altered the way people are approaching companies and searching for information on websites. This now means that web...
by Animon Live | Jul 11, 2016 | Digital Marketing, SEO, Social Media, Strategy, Web Marketing
I do not have any doubt that every business and individual with a website is constantly ‘paranoid’ about the traffic stats. The reason is simple – more traffic means an increase in visibility for the company / individual, which in turn could ramp up conversions and...
by Animon Live | Jul 4, 2016 | Articles, Digital Marketing, SEO, Strategy, Web Marketing
“The central message of content strategy is that it’s not enough to think tactically about content. To serve our clients and readers, we have to look beyond individual battles and ensure that the whole array of individual campaigns and choices works together to meet a...
by Animon Live | Jun 21, 2016 | Digital Marketing, News & Updates, Web Elements, Web Marketing
An ‘equalisation tax’ of 6% has been introduced in the Budget, making it the first step India has taken to tax digital revenue. This ‘tax’ is a 6% deduction that would need to be made by an Indian payer on payments to non-resident entity for particular B2B services,...
by Animon Live | Jun 8, 2016 | Digital Marketing, eCommerce, Web Elements
It is official – Google has decided to pull down ads that appeared on the right side of the SERPS. Instead, the paid product listing ads (PLAs) now appear on the right side with other relevant products matched by the search. At least four text ads would be displayed...
by Animon Live | Jun 6, 2016 | Article, Digital Marketing, Social Media, Web Elements, Web Marketing
In the ‘world’ of social media, Facebook continues to reign supreme as the platform where people share their experiences, and share loads of information online. This platform has moved from only being one of ‘meeting people and making friends’, to a venue for business...
