by Animon Live | May 23, 2016 | Web Elements, Web Marketing
Online businesses are now aplenty – some fail, while others skyrocket. For an online business to succeed, it must have a robust online digital marketing strategy. To do so, a company must first evaluate its business goals and then putting together processes to ensure...
by Animon Live | May 18, 2016 | SEO, Web Elements, Web Marketing
As the name suggests, negative SEO has the exact opposite effect as search engine optimization. The intent of negative SEO is to ‘bury’ search rankings of a site instead of increasing visibility via the popular search engines, such as Google. There are many forms of...
by Animon Live | May 13, 2016 | SEO, Web Elements, Web Marketing
We recently spoke about the changes that come about in search rankings given the number of updates Google and other search engines consistently make. These changes make the task of SEO even more challenging and many content marketers fall ‘prey’ to common SEO...
by Animon Live | May 9, 2016 | Article, Digital Marketing, SEO, Strategy, Web Marketing
With digitization and the surge in social media, customers now have more access to information and brands have many more avenues through which to communicate with their customers. Companies need to use every channel and opportunity to reach out to their customers in a...
by Animon Live | May 5, 2016 | Articles, Web Elements, Web Marketing
With growing competition in every aspect of the business world, the subject of branding has taken on a new meaning. It is no longer the ‘domain’ of companies but is branching out to encompass individuals too. Personal branding is in. With the rise and rise of the...
by Animon Live | May 2, 2016 | Development, SEO, Web Elements, Web Marketing
Both techniques – SEO and PPC (Pay per Click) are part of Search Engine Marketing. SEM is one of the many techniques / tools used by marketers in marketing campaigns via the internet. While both SEO and PPC may be part of a single marketing technique, there are some...
